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Hello,
Created in 2004 with the support of the Canton of Vaud, and extended to cover the whole of Vaud in 2024, the Mobilis Vaud Fare Community now includes 15 public transport companies. With over twenty years' experience under its belt, the brand is repositioning itself to better embody its mission: to simplify access to public transport with a single ticket for travel by train, bus, metro or funicular.
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Mobilis is renewing itself to make its actions clearer, facilitate access to its services and reflect its commitment to more sustainable mobility. The new visual identity, designed with the 15 member transport companies, emphasizes simplicity and recognition. It will be modular and flexible, adapting to the various communication contexts of Mobilis and its partners.
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An image campaign accompanies the roll-out of the new Mobilis visual identity. It revolves arounda series of scenes from everyday life on public transport, reflecting the Mobilis advantage. So it's not just about transport: it's about telling stories, translated by the contraction "J'M":
- "J'M voyager l'esprit libre" - "J'M voir tout le canton depuis ma fenêtre" - "J'M qu'on ait plus d'un transport en commun"
An invitation to rediscover mobility with pleasure, and with love.
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Please don't hesitate to contact us if you have any questions or suggestions. With kindest regards,
The Mobilis team
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140,000 passengers reduce their carbon footprint by using public transport. What about you?
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Any questions?
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Just let us know and we'll be happy to get back to you.
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